When you read a story on Toronto Post, you get journalism that is clear, practical and rooted in evidence. This page explains who we are, why we were founded, how our newsroom operates and how you can participate. Use the links throughout to learn more about our team, policies and funding.
Why was Toronto Post founded?
Northern Beacon Media Inc. launched Toronto Post in 2022 to fill a gap in clear, practical Toronto-focused news for Greater Toronto Area readers. Many local outlets had reduced coverage or shifted toward opinion-heavy content, leaving residents without a reliable source for straightforward reporting on municipal affairs, provincial policy and everyday public-interest stories. The founding team saw an opportunity to build a digital publisher that serves the GTA with trustworthy journalism, no spin and no oversimplification.
The company, an Ontario corporation (Ontario Business Registry number 1003194827), operates from its registered office at Unit 12, 95 King Street East, Toronto, ON M5C 1G4. Northern Beacon Media is wholly independent, with no parent corporation or political affiliation. Our funding comes from display advertising, affiliate links, commercial partnerships, sponsored content, newsletter sponsorships and content licensing — all clearly labelled and never influencing editorial conclusions. For full details, see our ownership and funding disclosure.
What is our editorial philosophy under Catherine Roy?
Editor-in-Chief Catherine Roy sets the editorial standards and oversees all publication decisions. She believes journalism should give readers the facts they need to understand their city and province, without exaggeration or agenda. Every article must be drafted by a named writer, reviewed by an editor and fact-checked before publication. AI-assisted tools may support research or drafting but never replace human editorial judgement; every piece is approved by a human editor. Catherine is reachable at catherine.roy@torontopost.org or +1 416 555 0220 for any editorial concern.
The philosophy extends to corrections. When we make a mistake, we correct it promptly and transparently. Our corrections policy explains how errors are flagged, investigated and updated. Andrew Leblanc, Standards and Fact-Checking Lead, oversees source verification and ensures every claim meets our internal benchmarks before publication. Readers can review our full approach at Sources and Standards.
How is our newsroom organised?
Toronto Post is structured around dedicated desks that cover distinct beats, each led by an experienced editor. Marc Tremblay, Managing Editor, runs the daily newsroom and handles headline review and commissioning. Hannah Walsh edits municipal affairs — city hall, councils and transit. Jessica Morin oversees provincial policy and regional economics. Kevin Sullivan covers neighbourhoods, events and local culture. You can meet the full team on our Our Team page.
Each desk operates under the same fact-checking and editorial standards. Reporters are named on every article, and sources are cited wherever possible. If a source requests anonymity, the editor must approve the exception and the reason is explained in the text. This structure ensures accountability and allows readers to know exactly who wrote, edited and verified a given story.
How this works in practice
Consider a recent municipal budget story. Hannah Walsh commissioned the piece, assigning it to a municipal affairs reporter. The reporter interviewed city councillors, reviewed budget documents and consulted fiscal analysts. Andrew Leblanc’s team fact-checked all figures against the official city budget. Marc Tremblay reviewed the headline for accuracy. The final article carried the reporter’s byline, a link to the source documents and a note that the story had been fact-checked. When a reader noticed a small discrepancy in a transit funding figure, they emailed corrections@torontopost.org. Andrew Leblanc investigated, confirmed the error and issued a correction within 24 hours, updating the article and logging the change. That process is the same whether the story is about a city council vote or a provincial policy shift.
What can readers expect from every article?
Every Toronto Post story includes a clear byline, named sources and a link to our editorial policies. We do not publish anonymous articles or use ghost authors. If an article uses AI-assisted tools for research or formatting, that is disclosed in the publishing workflow — but the final text is always reviewed and approved by a human editor. You will never see fabricated quotes, made-up sources or fabricated expert profiles. Our editorial policy lays out these commitments in full, and our AI and automation policy details how technology supports our newsroom without replacing editorial judgement.
We also maintain a formal complaint procedure for any reader who believes an article has breached our standards. The process is documented on our complaints procedure page. For issues of fact, you can also contact Andrew Leblanc directly at andrew.leblanc@torontopost.org or +1 416 555 0225.
How do we stay transparent about funding?
Northern Beacon Media Inc. funds Toronto Post through display advertising, affiliate links, commercial partnerships, sponsored content, newsletter sponsorships and content licensing. All sponsored or commercial material is clearly labelled, and affiliate links are disclosed. No advertiser or sponsor influences our editorial conclusions. Our full advertising and affiliate disclosure explains how these relationships work, and our sponsored content policy sets out the boundaries between editorial and commercial material. Readers who want to support independent local journalism can subscribe to our free daily newsletter at our newsletter sign-up page.
How can you get involved or share a tip?
If you have a news tip, a document to share or a question about our reporting, we want to hear from you. You can use our Tip Us page to submit information securely, or email tips@torontopost.org. For general inquiries, email info@torontopost.org or call +1 416 555 0210. For editorial matters, reach Catherine Roy at catherine.roy@torontopost.org or +1 416 555 0220. Our Contact page lists all functional email addresses, including press, legal, privacy, advertising and partnerships.
In short
Toronto Post exists to deliver trustworthy, practical journalism for Toronto and Canada — no spin, no shortcuts. Every article is written by a named journalist, fact-checked and edited by a human, and published with clear sourcing and corrections. We are owned and operated by Northern Beacon Media Inc., an independent Ontario corporation, and funded transparently through advertising and partnerships that never dictate what we report.